Andy Virgo, Buy-to-Let Director at LendInvest, reflects on a transformative year for the company. Despite challenges, LendInvest has remained focused on delivering innovation and sustainability. Key developments have revolved around Green Products and Growth, shaping the company’s journey.

Over the past year, LendInvest has showcased remarkable adaptability to shifting market demands. The company has addressed evolving customer needs while navigating a dynamic real estate landscape. Transitioning towards environmentally conscious products has remained central to their strategy, highlighting their commitment to sustainability.

Andy Virgo provides valuable insights into how these efforts have driven success. He highlights how LendInvest has tailored its offerings to align with market trends, keeping customer priorities at the forefront. This approach underscores their dedication to leadership within the UK mortgage market.

Looking ahead, Virgo hints at exciting plans for the coming year. He teases innovative developments, cutting-edge solutions, and strategic initiatives. These advancements will further strengthen LendInvest’s position as a forward-thinking leader. Their unwavering emphasis on Green Products and Growth ensures a sustainable and prosperous future.

This conversation with Andy Virgo illuminates the company’s dedication to sustainability, innovation, and resilience. By examining its achievements and plans, we uncover the pivotal role Green Products and Growth play in shaping LendInvest’s success.

Reviewing 2021 | What were the market challenges for you and your team?

Starting another lockdown in January brought challenges from 2020 into the new year. Remote working continued to pose logistical and mental difficulties, particularly with the isolation it caused. Separation from colleagues, clients, and partners highlighted the critical need for resilience and adaptability.

Despite these obstacles, we grew accustomed to supporting brokers with the best Buy-to-Let propositions under challenging circumstances. Over months of adjustment, our team demonstrated remarkable determination and focus. This dedication helped us tackle remote collaboration effectively while meeting industry demands.

Although not meeting intermediaries in person was disappointing, we stayed connected. Virtual meetings and online events became key tools for maintaining relationships until physical meetings resumed. These efforts kept communication open and ensured our partners felt supported throughout the uncertainty.

These challenges strengthened our bonds and encouraged innovation in business practices. By embracing new methods, we reinforced our commitment to exceptional client service. Our focus on adaptability ensured we continued to thrive in the evolving UK mortgage market.

Green Products and Growth | What were the successes?

LendInvest has prioritised significant growth in its product range, offering landlords diverse financing solutions. This strategy supports property investors by addressing varying needs and fostering competition within the mortgage market. Landlords now benefit from tailored options, whether seeking traditional buy-to-let mortgages or exploring innovative lending products.

By embracing product diversity, LendInvest has enhanced its portfolio while establishing itself as a flexible, customer-focused lender. These efforts have strengthened the company’s reputation and expanded its appeal to a broad spectrum of investors.

Introducing the EPIC Range

Launching the EPIC range marks a major achievement for LendInvest, redefining convenience and flexibility in lending. This cutting-edge product line meets the evolving demands of property investors, offering competitive terms and streamlined processes. As a result, it raises industry standards and highlights LendInvest’s commitment to innovation.

By anticipating market shifts, LendInvest has ensured its solutions remain relevant in a fast-changing real estate sector. This approach reflects the company’s dedication to supporting property investors with advanced financing options.

Entering the Holiday Let Market

LendInvest’s move into Holiday Let mortgages highlights its ambition to tap into emerging opportunities. The growing popularity of short-term rental properties has created a demand for specialised lending products. By offering financing in this area, LendInvest addresses an expanding market segment.

This strategic expansion demonstrates the company’s agility and willingness to diversify its services. It also positions LendInvest as a leader in innovative mortgage solutions, catering to a wide variety of borrowers’ needs.

Driving Market Leadership

Through its expanding portfolio, LendInvest continues to adapt to market trends and anticipate customer requirements. This proactive approach reinforces its status as a trusted partner for landlords, ensuring long-term success in the UK mortgage market.

What is the thing you are most proud of?

Our loan book’s continued growth demonstrates our efforts’ success in the Buy-to-Let market. Additionally, teamwork has played a key role in enhancing our proposition for landlords and brokers. This collaborative approach has been vital in driving our progress and achieving our goals.

As we expand in the Buy-to-Let sector, our commitment to innovation and excellence becomes increasingly evident. These core principles have been essential in building strong relationships and improving customer experiences. Consequently, our efforts position us as a trusted leader in this competitive market.

Our tailored lending solutions and exceptional customer service have fostered client loyalty. Moreover, our expertise in the Buy-to-Let sector has helped solidify our reputation as a reliable partner. This trust is central to our growing success in the UK mortgage market.

Reflecting on the weekly application volume, our progress in just four years is remarkable. This achievement highlights the dedication of our team and the strength of our brand in the market. Furthermore, our milestones clearly indicate the effectiveness of our strategy and execution.

Looking ahead, we remain focused on delivering value to our clients by understanding and meeting their evolving needs. By staying at the forefront of the Buy-to-Let market, we aim to continue growing and innovating. With a dedicated team and a clear vision, the future promises even more excellent opportunities for our organisation.

This strong foundation will allow us to succeed while maintaining our commitment to excellence in the Buy-to-Let sector.

Looking ahead to 2022 | What do you expect the market to look like in 2022?

On green products and growth, there has been plenty of focus on products that incentivise or reward landlords for minimising emissions or maximising the efficiency of their BTL portfolio as we draw ever closer to the 2025 EPC deadline.

Green Products and Growth | What might the challenges be?

Well, it certainly won’t be issues with funding or support from across the business or a lack of focus, energy, or desire to enhance our tech for the good of applicants and brokers alike.

I don’t think Landlords will take the year off either as they venture into new asset classes, grow and incorporate portfolios or consolidate, ready to attack when the time is right. As lenders, we must match those ambitions with the right products and incentives.

Green Products and Growth | What’s one thing you hope to achieve? 

We aim to continue on our journey towards being firmly considered the broker/landlord BTL Lender of choice and to innovate through new products, criteria, and services.

Please take a look at our But-to-Let rates and offers here.

What does Connect Mortgage Network offer?

Discover the synergy between green products and sustainable growth with Connect, offering more than environmental benefits.

As a trusted mortgage network, our core mission is to provide mortgage advisers comprehensive support to achieve their goals. Furthermore, we are dedicated to empowering advisers, ensuring they meet client needs while navigating the UK mortgage market.

We go beyond being a service provider; we act as your partner, committed to securing the most suitable products for your clients. Our expertise and dedication to excellence allow us to deliver exceptional guidance throughout the mortgage journey.

Our network allows advisers to access extensive resources to foster development and growth. Moreover, we provide tools to empower you at every stage of the mortgage-writing process. Whether you’re managing first-time buyer cases or complex scenarios, our network provides access to competitive solutions.

Our ultimate goal is your success. Therefore, we offer abundant lender options, including niche lenders such as LendInvest, catering to specialist requirements. Additionally, we stay ahead in the ever-evolving mortgage landscape, ensuring you receive expert support.

With Connect, you’re not just accessing a network—you’re building a partnership focused on sustainable success.

Thank you for reading our publication “Green Products and Growth | Reviewing Buy-to-Let in 2021.” Stay “Connect“-ed for more updates soon!