Dispelling the Myths of Specialist BTL – What Advisers Need to Know | Specialist buy-to-let (BTL) often comes with a host of misconceptions, but understanding the facts can unlock powerful opportunities for brokers. The experts at West One are setting the record straight by addressing two of the most common BTL myths this week.
Whether you’re navigating complex landlord cases or exploring lender flexibility, don’t miss this valuable insight into the real world of specialist BTL.
👉 Learn more here and enter for a chance to win a luxury hamper!

Myth #3: “Bad Credit Means No Options”
Many believe that a poor credit score automatically disqualifies clients from securing a buy-to-let mortgage. While high-street lenders often rely on automated credit scoring to make instant decisions, specialist buy-to-let lenders take a far more nuanced approach.
At West One, we don’t use rigid credit scoring models. Instead, we apply manual underwriting through an intelligent credit assessment, allowing us to evaluate each application on its individual merits. This opens the door to a wider range of options for landlords with adverse credit histories, missed payments, or past financial difficulties.
For brokers working with complex or credit-impaired clients, this presents a valuable opportunity to access solutions that traditional lenders may overlook. Learn more about how we support advisers handling specialist BTL cases through our network.
Myth #4: Self-Employed Applicants Can’t Get Approved
One of the most persistent myths in the mortgage world is that self-employed individuals struggle to secure Buy-to-Let (BTL) mortgages, especially with traditional high-street lenders. The reality is: with the right approach and lender, self-employed mortgage applicants can access a wide range of specialist BTL solutions.
The Challenge: Traditional Lending vs. Self-Employment
Many mainstream lenders insist on at least two years of full accounts to assess income stability and risk. For entrepreneurs, sole traders, or limited company directors, this often poses a barrier, especially if their income is variable or their business is newly established.
However, the modern UK mortgage market has evolved. As more people shift to self-employment, specialist lenders have stepped in to offer tailored underwriting and flexible criteria that reflect real-life income structures.
The Solution: Flexible Underwriting for Self-Employed BTL Mortgages
Specialist lenders like West One understand that self-employed clients don’t always fit into neat financial boxes. These lenders may consider:
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Just one year of trading history
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The most recent set of accounts or SA302s
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Income derived solely from property portfolios (common among professional landlords)
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Net profits, retained earnings, or dividends are valid income sources
This personalised lending approach gives self-employed borrowers access to the same opportunities as salaried applicants, sometimes at more competitive rates, depending on the case.
Supporting Professional Landlords and Portfolio Investors
Professional landlords who rely solely on rental income may fall outside high-street lending criteria. Specialist BTL lenders, however, focus on portfolio-based income, long-term sustainability, and rental yield potential, rather than on payslips or employment contracts.
👉 For more insight, see our guide on Specialist Mortgage Network for Advisers – ideal if you support landlords with complex cases or non-standard income.
How West One Supports Self-Employed BTL Clients
At West One, we pride ourselves on offering bespoke BTL mortgage solutions for self-employed professionals and landlord clients with complex income sources. We assess applications based on the broader financial picture, not just standardised criteria.
By simplifying documentation requirements and providing dedicated support, we aim to reduce friction and offer greater certainty for brokers and their clients.
🧠 Leverage AI-powered tools and smart case tracking through your mortgage network to fast-track these specialist cases.
Prize Draw: Win a Luxury Hamper from Fortnum & Mason!
We’re celebrating our support for self-employed BTL clients with a free prize draw! Enter now for your chance to win a luxurious hamper from Fortnum & Mason.
🗓 Entry Deadline: Friday, October 22nd at 5 p.m.
📣 Winner Announcement: Monday, October 25th
Don’t miss out, this is your opportunity to reward yourself while helping your self-employed clients thrive!
Thank you for reading our publication “Dispelling the Myths of Specialist BTL | Exclusive Week 3.” Stay “Connect“-ed for more updates soon!